Last updated October 2025.
The holiday season is just around the corner once again – can you believe it?!
We know this is one of your busiest seasons of the year, so we’ve pulled together your ultimate Black Friday prep guide. In this blog, you’ll find everything you need to create the ideal Black Friday packaging, no matter what type of products you sell.
You’ve got the deals… We’ve got the goods! Let’s make this your smoothest (and most successful) season yet.
👉 SHOP BLACK FRIDAY ESSENTIALS
Step One: Know About Pink Friday
Before we dive into full Black Friday prep, let’s first talk about the shopping holiday that’s changing the game for small businesses like yours.
What is Pink Friday?
Pink Friday is a small business shopping holiday created as a counterbalance to Black Friday. Instead of waiting until the big-box chaos right after Thanksgiving, Pink Friday happens a week or two earlier (usually mid-November).
The goal is to encourage shoppers to “shop small first” by supporting local boutiques, specialty shops, and small online businesses before they spend their budgets with major retailers.
Why it matters for YOU:
Pink Friday shifts the spotlight onto independent businesses! It’s designed to help small businesses capture holiday sales before Black Friday and Cyber Monday dominate attention. Most importantly, it aligns perfectly with your customer base—the shoppers who value unique products and personalized service.
Think of it this way: Pink Friday is the small business answer to Black Friday! It’s all about encouraging shoppers to ‘Shop Small First’ before the big-box sales hit.
Hosting a Pink Friday event helps your store stand out, create excitement in your community, and capture holiday sales earlier in the season. We’ve got everything you will need—bags, tissue, ribbon, boxes and more—to make your Pink Friday display truly unforgettable.
Staff Tip: Use many of the same packaging supplies and strategies for both Pink Friday AND Black Friday—just stock up early and you’re covered for the entire holiday kickoff!
Step Two: Stock Your Black Friday Essentials
Here’s what boutiques and gift shops genuinely need in their Black Friday Packaging Checklist. We’ve broken it down by category so you can make sure you’ve got everything covered before the weekend rush hits:
1. Shopping Bags
You can’t send your fabulous products out into the world in dull, lifeless bags! Stock up on high quality, eye-catching bags that hold strong and suit a variety of needs..
What you need:
- Paper Shopping Bags (Classic Kraft, Gloss, or Holiday Prints)
- Recycled Plastic Bags (Weather-proof, green, & stylish)
- Custom Branded Bags (Include your business’s logo!)
2. Boxes
When every second counts, pre-assembled boxes are a gift in themselves. Whether you’re boxing up individual candies, sweaters, or statement jewelry, your products deserve to stand out.
What you need:
- Gift Boxes (ready-to-wrap sizes)
- Apparel Boxes (Printed. Kraft, and solid colors available)
- Jewelry Boxes (Come in a variety of colors, finishes, and sizes)
3. Tissue Paper & Filler
Add a pop of color or sparkle that shows off your product. Tissue paper and fill set the stage, while providing essential protection and a little extra pizazz!
What you need:
- Prints & Metallics (The options are endless! Holiday, logos, patterns, stripes!)
- Recycled Solid Colors (Go green with recycled tissue)
- Crinkle Cut Filler (Protect from movement while adding a pop of color)
Staff Tip: Gift bag tissue paper can also be used for fun, crafty projects like tissue paper flowers and pom-poms. Close your tissue with a custom sticker label to make a high-end statement!
4. Ribbon, Bows & Ties
Tie up those sales in style—ribbon always makes a purchase feel a bit more elevated!
What you need:
- Curling Ribbon & Raffia
- Satin & Grosgrain Ribbons
- Pre-Tied Bows & Gift Bows (the ultimate time-saver!)
5. Gift Wrap & Tags
Your gift wrap is part of your brand story. Make sure it’s picture-perfect, whether you go branded, seasonal, or solid!
What you need:
- Gift Wrap (Find the print that matches your aesthetic)
- Kraft Wrapping (for rustic, timeless charm)
- Tags & Custom Stickers (For logos and custom branding)
- Note Cards or Enclosure Cards
Step Three: Speed Up Your Checkout
Quick checkout is key when the lines are out the door. Here are our top tips to keep things moving smoothly during your Black Friday rush:
📦 Pre-Built Bundles Save the Day
Wrap Packs are pre-built bundles that save you time and take the thinking out of styling. Everything matches, it’s all ready to go, and you look like a styling genius without breaking a sweat. When your team is slammed and someone asks “which ribbon goes with this bag?”—the answer is already decided for them.
🎀 Prep Ahead When You Can
- Pre-tie ribbons or purchase pre-tied bows to save precious seconds at checkout
- Have tissue already stuffed in bags for your most popular sizes—grab and go when lines start to form
- Pre-assemble boxes during slower moments the week before
- Stock up so you don’t run out mid-weekend! Order 30-50% more than you think you’ll need
💡 Set Up Smart
- Keep high-use items (bags, tissue, ribbon) at EVERY checkout station
- Create a dedicated gift-wrap area if you have the space and staff
- Have a “replenishment zone” nearby where you can quickly restock
Inspirations For The…
Need some ideas? Here are a few perfectly coordinated packaging solutions for different business types:
🥐 Holiday Baker:
From cookies to cupcakes, your baked goods deserve packaging that’s as delicious-looking as what’s inside! These boxes and wraps keep treats fresh while showing off your handiwork—perfect for holiday markets, custom orders, and grab-and-go gift sales.
NEW! Cookie Wrap Bundles – Pre-coordinated wrapping solutions for cookies, treats, and baked goods
Candy Stripe Macaron Boxes
Pinstripe Folding Cookie Boxes
Clear Top Candy Boxes
🛍️ Small Business Owner:
Gift-wrapping at the holidays is a fantastic way to add value for your customers! A beautiful bag with coordinated ribbon can turn any purchase into a special moment—and it’s easier than you think to offer this service when you have the right supplies on hand.
Pearlized Raffia Ribbon
Themed Gift Bags
Sheer Organza Ribbon
🎁 Gift-Giver:
If you’re the go-to gift-giver in your family or friend group, you know presentation matters just as much as what’s inside. These classic essentials make wrapping quick, easy, and beautiful—so you can focus on finding the perfect gifts instead of stressing over how to wrap them!
Holiday Gift Wrapping
Self Adhesive Curly Gift Bows
Christmas Gable Boxes
You’ve Got This!
Whether you’re looking for festive wrappings, fantastic deals, or stunning displays for all your holiday market goodies… We’ve got the best wholesale prices and unique packaging in stock for you all season long!
Nashville Wraps is so grateful to be your packaging supplier, and we wish you a blessed, busy, and profitable holiday season!
