Helping wedding planners and brides plan a beautiful wedding is a year-round business for Nashville Wraps’ customer Weddingstar Inc. Located in Dunmore, Alberta, Canada (190 miles southeast of Calgary), Weddingstar began 32 years ago as a wholesale distributor of mainly paper-related wedding decorations.
In the beginning, their sales were limited to Canada but over the years the company has grown and now sells worldwide since adding a distribution center in nearby Montana. Their expertise in the wedding industry is strengthened by their in-house product development and design team who offer many exclusive accessories that are hand-finished by skilled craftspeople. Weddingstar also partners with other retailers by offering a wholesale buying program.
Weddingstar The Magazine
Weddingstar Magazine is a national best-selling wedding publication available on newsstands everywhere and a must-have for every bride! The magazine was created to help wedding consumers understand the full extent of their product line and personalization services from customized wedding favor bags and boxes to ribbon. You can view their wedding style lookbooks here.
“Today’s wedding is all about personalizing the event,” explains Kaila Kissel, Marketing & Sales Assistant with Weddingstar, Inc. “Long gone are the days of a ‘cookie cutter’ wedding. Brides are constantly looking for ways to be unique and exciting while planning the big day.”
“Tools like Pinterest have definitely contributed to this change. The ideas are endless! Today’s couple wants a wedding that is infused with personality and flair. No two are exactly the same.”
Weddingstar.com – Your Resource for All Things Wedding
Weddingstar has the most amazing website. You can shop by trending themes like Vintage, Shabby Chic, Glamorous, Retro, Beach and more. You can also shop by season or shop by color. Their online shop has items for the ceremony and reception including favors, décor, stationery, gifts and accessories.
With a talented in-house design team, Weddingstar closely monitors the wedding market and looks for opportunities to develop products that will meet the demands of wedding customers. Just as trends change in fashion, the wedding industry is constantly evolving.
Kaila says, “We have seen many new and exciting trends for 2015, but the Bohemian theme is definitely a front runner. It is a reflection of the simple and best things in life. Brides are looking past the clutter of the everyday and incorporating a soft, calming blend of Bohemian inspired style. We expect this trend to stay strong throughout the upcoming seasons.”
“As far as color trends, we find that brides are looking for a blend of warm and cool color choices. Aquamarine will be the leading color trend as well as earthy beige tones and subdued hues.” When picking a color, they encourage brides and wedding planners to consider the venue also with the season of their wedding in addition to their own personal color preferences.
Wedding Favors Your Guests Will Love
The most popular wedding favors will reflect the theme or style of the wedding. Brides are choosing something that can double as a decorative piece as well as something their guests will love. Weddingstar believes this has contributed to the growing popularity of DIY favors. Brides can keep the favors inexpensive while adding a personal touch that coordinates with the wedding décor.
Weddingstar purchases Nashville Wraps’ cello bags, merchandise bags and sacks and then personalizes them in-house for their customers. They also have these “Sweet” Goodie Bags custom made through Nashville Wraps that are very popular for candy buffets.
How Social Media Has Changed Wedding Planning
With the popularity of social media, brides and wedding industry professionals have unlimited access to wedding ideas. Many organized and informed brides are opting for a “Day-of Coordinator”. Unlike a full-service wedding coordinator, a “Day-of Coordinator” is for brides and grooms who want to do most of the planning themselves, but when their wedding day arrives, they need a professional to execute all of their hard work to save money and avoid asking family and friends.
The Weddingstar Team also puts together a fabulous wedding blog that has lots of helpful ideas from real weddings with more inspiration, tips and DIY project ideas like these kraft pillow boxes with lace doilies and baker’s twine. Brides, planners and photographers can submit their photos for consideration on the site. Check out their many gorgeous ideas on Pinterest, Instagram, and Facebook.