{"id":75,"date":"2008-07-07T17:22:41","date_gmt":"2008-07-07T22:22:41","guid":{"rendered":"https:\/\/www.nashvillewraps.com\/blog\/?p=75"},"modified":"2024-12-05T07:57:20","modified_gmt":"2024-12-05T13:57:20","slug":"gift-basket-ideas-by-debra-paul","status":"publish","type":"post","link":"https:\/\/www.nashvillewraps.com\/blog\/2008\/07\/07\/gift-basket-ideas-by-debra-paul","title":{"rendered":"Gift Basket Ideas by Debra Paulk"},"content":{"rendered":"

Six Ways to Beat the Summer Slump<\/strong><\/h2>\n

By Guest Author Debra Paulk, Gift Basket Review Online<\/em><\/p>\n

\"Welcome1. Make a Pitch to Resort Rental Offices<\/strong><\/h2>\n

Owners of resort condos often leave a small welcome gift for weekly renters. Agents often assume the responsibility for ordering the welcome gifts. Offer a commission, and rental agents can help you set record sales.<\/p>\n

Welcome to Oceanside Rentals<\/strong><\/p>\n

Condo owners often leave a welcome gift for summer renters. Here, a beach-themed basket box<\/a> is filled with functional, fun gifts and goodies. A cooling pasta salad kit makes a hit with sun-baked beach goers; colorfully packaged pistachio nuts are great for late night snacks on the balcony, and sweet little treats are a hit with morning coffee or tea. The disposable camera and photo album are gifts that will create lifelong memories of the family\u2019s summer vacation at the beach.<\/p>\n

<\/p>\n

2. Have You Thanked a Neighbor Lately?<\/strong><\/h2>\n

Data from homeowner insurance companies confirm what we might guess: more home burglaries occur in July than any other month of the year. That statistic corresponds to travel. According to AAA, more Americans hit the road in July, too. A savvy gift retailer might ask themselves, \u201cWho\u2019s watching the pets? Who\u2019s watering the flowers?\u201d More than likely, a trusty neighbor is taking over the chores and keeping an eye on the vacant house.\u00a0 Nashville Wraps carries Thanks a Bunch Basket Boxes<\/a>.<\/p>\n

\"ThankJuly is prime time for getting out the message: \u201cHave You Thanked a Neighbor Lately?\u201d Commissions may be the key to low-cost promotions. Hair and nail salons, and other retailers, are often open to taking a 20% cut on baskets displayed for sale. Like you, many independent (non-chain) retailers are seeking ways to ring up more sales without the expense of buying more inventory. This is a good time of year to seek outlets. Travel agents might welcome the extra commission, simply for asking a simple question: \u201cTo whom should we send a thank you basket for watching your home while you\u2019re away?\u201d Travel agents may also be willing to place a display of baskets in their office or one large one for a grand prize in a drawing.<\/p>\n

Bed and Breakfast inns are another excellent revenue-generating source. For a 20% cut, the inns often allow a table display of baskets \u2014 especially when the sign, \u201cHave You Thanked a Neighbor Lately?\u201d is placed on the table. The question heightens the inns image, in being sensitive to guest needs. If the Inn has their own branded line of jams and jellies, suggest packaging them in an easy-to-ship gift box<\/a> or wooden crate.<\/p>\n

3. Kid Party Baskets<\/strong><\/h2>\n

What kinds of services and merchandise can you offer for kids? A multitude of lucrative ones! For example, in addition to Camp Survival Kits, your business might consider catering children\u2019s parties. Think along the lines of Tea Parties, Teddy Bear Parties, Camping Out Parties, and Activity Parties. There\u2019s a rich pool of sales waiting for your big splash. Party favor bags<\/a>, craft activity baskets, face-painting kits, cooking kits, and other services and merchandise will have parents seeking out your place of business.<\/p>\n

4. Summer Fairs and Festivals<\/strong><\/h2>\n

How about some refreshing gourmet tea, lemonade, iced cappuccino or other cooling refreshments? There\u2019s plenty of cash to be made at summer fairs and festivals if you offer the right mix of products. And you probably have them \u2014 right there on your shelves. Festival guests like to taste and sample new foods. Slice up succulent cakes into tiny taste bits and lure buyers of iced tea into your booth. Simmer up aromatic glazed nuts, or fresh chocolate to drizzle over just-popped-corn. Kids, too, like to find a special sweet treat at a fair. Enhanced candy sticks and fancy lollipops are popular with kids. Themed treat bags<\/a> can be fun \u2014 and they\u2019ll sell better if you top them off with a balloon.<\/p>\n

Women like to find outstanding quality-crafted handmade items for the home. Display a selection of beautifully enhanced (empty) baskets and test the market for sales. Select baskets that offer solid function, like divided baskets that hold kitchen utensils offer strong allure.<\/p>\n

5. Take-Along Appliance Gifts<\/strong><\/h2>\n

What sells best in hot weather? Ice cream, refrigerators, and air conditioners. This summer, as sales of these items move up with the mercury, give your sales a natural rise, too. Design adorable ice cream sundae \u2018n sauce baskets, filled with chocolate, caramel and fruity toppings, nuts, candies, and other ice cream go-alongs. It won\u2019t take much persuading to get an independent appliance retailer to purchase the baskets. Dealers are always looking for hard-to-forget premiums that pump advertisements . . . and sales. Imagine…for each air conditioner, refrigerator and deep freezer sold in July, the buyer gets a free ice cream sundae \u2018n sauce basket. Now that could add up to a lot of cold cash for your business!<\/p>\n

6. Oops! Every Business Makes Mistakes<\/strong><\/h2>\n

Businesses make mistakes twelve months a year. Sending a gift to solidify a verbal apology scores good memory points with customers. This summer, invest time exploring the opportunity for \u201coops!\u201d sales in your community. Call the director of customer service and tell them you have a program virtually guaranteed to appease ruffled customers.\u00a0 If you have time and inventory, make miniature \u201coops!\u201d baskets and deliver them to current clients. Pack the small baskets in a box with an explanatory flier, postcard, brochure or letter.<\/p>\n

\"CorporateIf you haven\u2019t received an order from a corporate client in several months, why not use the \u201coops!\u201d basket yourself? Send the basket with a handwritten note: \u201cWe haven\u2019t heard from you lately, so we\u2019re wondering . . . Is there something can we do for you?\u201d Chances are, the executive will call you, or at least speak with you when you make a follow-up call. Many opportunities open just by asking.\u00a0 Nashville Wraps has a large selection of Classic Basket Boxes<\/a>\u00a0and basket supplies\u00a0for the corporate client.<\/p>\n

Summer Won\u2019t Slump This Year…<\/strong><\/p>\n

Look around your community for missed opportunities. You may be surprised how many you\u2019ve overlooked.<\/p>\n

Guest Author Debra Paulk, Gift Basket Review Online<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

What sells best in hot weather? Ice cream, refrigerators, and air conditioners. This summer, as sales of these items move up with the mercury, give your sales a natural rise, too.<\/p>\n

Read More<\/a><\/p>","protected":false},"author":13,"featured_media":2117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[17,264,53],"tags":[63,134,135,136],"class_list":{"0":"post-75","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-gift-gourmet-business","8":"category-gift-basket-tips-blog-categories","9":"category-how-tos","10":"tag-basket-boxes","11":"tag-corporate-gift-baskets","12":"tag-gift-basket-ideas","13":"tag-thank-you-gift-baskets","14":"entry"},"aioseo_notices":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/posts\/75","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/comments?post=75"}],"version-history":[{"count":5,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/posts\/75\/revisions"}],"predecessor-version":[{"id":32102,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/posts\/75\/revisions\/32102"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/media\/2117"}],"wp:attachment":[{"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/media?parent=75"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/categories?post=75"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nashvillewraps.com\/blog\/wp-json\/wp\/v2\/tags?post=75"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}